Annually, Discovery World gets more than:

• 47,674 page views of the Events Calendar on the Discovery World website
• 90,927 page views of our Home Page
• 33,646 page views of the Discovery World blog
• 300,000 on-site signage impressions
• 56,000 impressions of the Quarterly Guide (4/year)
• 8.6 million impressions of our e-blast (166,000/week)
• 28,000 Facebook followers (54% women; 46% men)
• 12,000 Twitter followers (62% men; 38% women)

An investment in Discovery World connects your brand with over 300,000 highly engaged annual visitors from all 50 states in the USA and 27 countries!

Overall, 96% of Discovery World’s annual guests reported residing in the Midwest (84% from Wisconsin and 9% from Illinois).

The predominance of visitors from Wisconsin hail from Milwaukee, Waukesha, Ozaukee, Washington, the Madison area, and the Illinois border.

Discovery World also advertises externally via:

• Radio
  • WMYX – FM99.1
  • 88Nine Radio Milwaukee
• Print Media
  • Key Milwaukee
  • MKE Lifestyle (formerly M Magazine)
  • Fun in Wisconsin
• Digital
  • OnMilwaukee.com & Lift Digital
  • www.discoveryworld.org
  • Facebook
  • Twitter
• Transit Advertising
  • Digital Billboards – nine regional locations
  • Milwaukee County bus signage
    • King Banner & Ultra Tail Combo
    • Located on the outside of bus
• Light post banner signage
  • Located outside of Discovery World on Clybourn Avenue
  • Visible to vehicle and foot traffic

The majority of our annual adult guests and members are women between 25-44 years old who live in the City of Milwaukee, with:

• An annual household income of:
  • $75,000 – $99,999 (32%)
  • $100,000 – $124,999 (28%)
  • 150,000 – $199,999 (20%)
• A home value of $200,000 – $499,000, and
• Work in professional/technical careers, are homemakers, are white-collar workers, or are self-employed.

Over 70% of our annual visitors prefer premium brands, cooking, healthy-living, and are value-conscious.

• 2006 Leading Edge Award
• 2011-2012 Eastern Region Honor Award
• 2014 Eureka Award
• 2014 Wisconsin Innovation Award

Sponsorship opportunities include, but are not limited to: 

• Educational Programming Sponsorship
• Event Sponsorship
• Exhibit Sponsorship
• Lab Naming Rights Sponsorship
• Summer Camp Scholarship Sponsorship

Discovery World is nonprofit, 501(c)(3) organization that does not receive government subsidies. In order to fulfill our mission, we rely on a combination of earned and contributed revenue, and are grateful for the critical, sustaining revenue and donations we receive from individuals, corporations, and foundations annually.

For a minimum Corporate Annual Donation of $5,000…

• You’ll be investing in the community’s future workforce through Science, Technology, Engineering, and Math (STEM) learning.
• Your donation supports access for a culturally diverse community that may not otherwise be able to visit Discovery World.
• All of your employees will have the opportunity to access Discovery World for an entire year, enjoying unlimited admission, and more!

Choose an Annual Donation level that works for you:

• $5,000 – $24,999 = 10% Off Discovery World Membership for employees
• $25,000 – $99,999 = 15% Off Discovery World Membership for employees
• $100,000 – $249,999 = 25% Off Discovery World Membership for employees
• $250,000+ = 50% Off Discovery World Membership for employees

Donate on or before December 31, 2020 in order to receive your employees’ membership benefits for 2021!